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Freestone Creative Co. iconic red aquiggle in a #D format as a GIF turning counterclockwise.

Identity

Freestone Creative Co. provides design, branding, websites, marketing and tech solutions for clients of all sizes, all over the country, since 2015.

Composition
We are a small collaborative of hard-working creatives and managers, producing work that rivals big-brand agencies, but retains the soul and personality that only your brand can express.
A renaissance bear with cherub wings in a pen style ink graphic, black and white.
A background of engraved clouds in a grainy effect with low opacity.
Vision
Classic design principles and intuitive solutions that elevate how businesses operate, communicate, and grow in the modern age.
Mission
Data-backed common sense in the pursuit of building something useful and sublime.
CORE VALUES
Think of us like a partner. We’re not looking to turn-and-burn, we like to set a gameplan and see it through– we grow together.
The iconic Freestone Creative Co. red squiggle shown in a design breakdown graph.
THE SQUIGGLE

What is this thing? 

Our beloved icon reminds us of those first sketches in a notebook–when the pen in your hand is almost moving on its own. The thrill you get with the first glimmer of something new coming to life.
It meanders like a river,  symbolizing the journey of every project, and all of us with it, traveling in the currents of time. Ahem.
It's fun, it's identifiable, it's versatile, it's quirky– and we call it The Squiggle.

Everyday elements

Patterns, textures, illustrations, and available color combos.
Close-up of a classical statue's face with the Latin phrase 'VIAM INVENIAM AUT FACIAM' and its English translation 'I shall either find a way or make one.'
Two renaissance style bears with cherub wings holding up a banner. Graphic is an ink style drawing.

Cherubears

These furry, cherub-esque creatures are a mix of classic aesthetic and creative irreverence. And in case you couldn't tell, we kinda have a thing for bears.
Coming and going as they please, they're benevolent but prone to mischief, so be on the lookout for Cherubears.
The Freestone Creative Co. badge logo in red.
Freestone Creative Co. circular logo with abstract red lines on black background, text 'Boulder, Colorado' at bottom.
The iconic Freestone Creative Co. logo in a yellow hue outlining another red squiggle logo.The iconic Freestone Creative Co. squiggle logo with an underlying shadow in a yellow tone.
Squiggles

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Hafltones
Halftone stylized bear face composed of colorful overlapping dots on a white background.

Freestone
Creative Co.

Halftone stylized bear face composed of colorful overlapping dots on a white background.The iconic Freestone Creative Co. squiggle logo in black on a white background with low opacity dot background.
HQ

Boulder, Colorado

Freestone Creative Co. is nestled at the base of the Rocky Mountain foothills in Boulder, Colorado.
Artwork of a realism bear covered in rainbow color with a flower crown and dripping paint around it.
Value Proposition
In a world of rapid technological change, you need more than just delivery – you need a partner who understands both the human and technical sides of digital products and is willing to see it through until you see results.
Messaging
Relentlessly empathetic to the needs of our end user, and thus our clients, we are focused on making life simpler, and helping businesses thrive.

Colors

Our primary brand colors are Tulip Red, Rich Black and Just White. There are several other brand approved colors to choose from, each carefully contrasted and complimentary to each other. And grays are always welcome!
Brand color palette showcasing Tulip Red, Just White, Rich Black with descriptions, Cardinal, Current blue, Bluebird blue, Marigold, and Daffodil yellow with their hex codes, plus a grayscale bar with five tones and hex codes.

Brand application

Check out some of our merch, a preview of the Store, Brand Guidelines, and some fun mockups in the slider below.
DISCOVERY

A freestone river is fed primarily by snowmelt and springs, and is not dammed.

Freestones begin in the mountains as small creeks formed by snowmelt. These creeks then flow together to form larger streams, and eventually rivers.
They are a popular destination for fly fisherman, rafters, kayakers,  rock climbers, wildlife, and us.
A recurring graphic showing "info" in red slowly fading into black.
The Arkansas River (pictured above) runs approximately 120 miles from its headwaters near Leadville to Pueblo, Colorado before it is dammed.
Freestones breath life into the Colorado wilderness. Natural, beautiful, and unpredictable, we find our inspiration in the rivers and streams of the American west.
Contact
Info
Contact
Info
Est. 2015